CONSCIOUS IN OUR MINDS AND ACTIONS
As a slow fashion brand we have the responsibility to minimize our footprint as good as possible. We want to be a role model for making fashion in a conscious and sustainable way, with our focus on LONGEVITY, VERSATILITY & DIVERSITY.
NO OVERSTOCK
We only produce what we really need to have on stock and only reproduce when we see the clear demand, to not waste any resources and to avoid unnecessary pollution in our environment.
SLOW FASHION, CIRCULARITY & PLANET-FRIENDLY MATERIAL USAGE
In our entire process, starting from the designs, we have a sustainable mindset and create items with the aim to fulfill the needs in the daily life. They are made of highest quality materials and highest quality of workmanship to be able to have them forever or even give them away. Timeless and versatile designs are serving plenty of possible combinations to wear it throughout all seasons. Our items are made to stay and be loved and not to be thrown away.
We are aiming to use recycled and upcycled materials as much as possible, with the commitment of providing the best quality always.
Our packaging is minimal and is mainly out of recycled materials.
PEOPLE
Our goods are made by local experts under fair conditions, ensuring a safe working environment. We work closely together, hand in hand, to create magical collections with a solid standard.
WE ONLY HAVE THIS ONE PLANET & WE LOVE FASHION, LET'S MAKE IT A MINDFUL & CONSCIOUS COMBINATION - TOGETHER.